Here are some of the guiding principles that inspired the creation of World Eco. We are thrilled to share them with you.
As individuals, we affect the environment through our consumption of goods and services.
Our planet has reached its limit, and numerous issues are already apparent: rising sea levels, plastic pollution contaminating the entire food chain, polluted oceans, melting glaciers, and more.
25% to 45% of emissions reductions rely on individual actions. Adopting eco-friendly habits is key in the fight against the climate crisis.
It is our collective responsibility to drive global change by raising awareness, especially among the younger generations.
We could wait for government reforms, but we choose not to. We are taking action now by changing our consumption habits.
Individual efforts to protect the planet should not be associated with any particular political affiliation; it should be embraced by everyone, regardless of their background, religion, income...
Despite their ecological impact, the internet and mobile phones provide an opportunity to reach a global audience.
Marketing science has proven its effectiveness, and we can use it to make preserving our planet as appealing as the latest smartphone.
We all have daily constraints and numerous concerns. Contributing actively to make Earth more sustainable is within everyone's reach, and each person's contribution can be tailored to their capabilities.
Gradually changing our habits is doable and empowering. Many have successfully made the transition and can share their tips and tricks to help each other make conscious changes.
We believe that inspirational messages, not just warning bells, are the way forward. Despite the challenges we face, we will thrive through positive empowerment.
We recognize that substantial government reforms are needed to drastically reduce our environmental impact. However, we also believe that individual contributions are essential and can expedite the implementation of necessary reforms.
Drops make up oceans, and together we can accomplish much more.
We represent the demand;
let's channel it in the right direction.